SEPT HEURES DU MATIN

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We recently had the pleasure of hanging out with MWM Associates on their latest shoot for Bell Helmets. Here’s a little snippet of some of Kevin Peschke’s beautiful camera work, and at the bottom, a very tasty moto video crafted by the talented chaps at MWM Associates. Big thanks to all involved and especially to Hannah for the invite – let it rip ladies!Our Classic Logo tee is available to buy here.

Beating bowel cancer with beards

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Bowel cancer is the UK’s second biggest cancer killer and someone is diagnosed every 15 minutes. Yet if diagnosed early, more than 90% of cases can be treated successfully. That’s why it’s so important to be aware of the symptoms and act on them. Decembeard is a charity that campaigns tirelessly to raise public awareness of bowel cancer and ensure Governments and health services provide the highest quality care and treatments. They are a charity that relies entirely on voluntary … Read more

ODFU available at The BikeShed London

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We are very proud to announce The BikeShed London as our first stockist of ODFU limited edition t-shirts. The BikeShed have been a big supporter of ODFU from the very beginning and we couldn’t think of anyone more fitting for our first retailer. Last Friday the guys invited us to their launch party and we were lucky enough to be one of the first to see their new place in all it’s 4 archways of glory. Restaurant, bar, cafe, moto-gear, … Read more

The Distinguished Gentleman’s Ride

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The Distinguished Gentleman’s Ride was founded in 2012 in Sydney Australia, inspired by a photo of Mad Men’s Don Draper astride a classic bike and wearing his finest suit. It was decided a themed ride would be a great way to combat the often-negative stereotype of men on motorcycles, whilst connecting niche motorcycle communities together. That first ride brought together over 2,500 riders across 64 cities. The success of the event encouraged the founder to consider how it could be … Read more

Moto Flash t-shirt

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We recently had the pleasure of working with UK based illustrator Ryan Quickfall on our Moto Flash t-shirt. This is one of our personal favourites, mainly because of the amount of work that went into it. The overall idea of the t-shirt was inspired by traditional tattoo flash sheets, but after bouncing ideas back and forth with Ryan this turned into something more. Some might say I have crazy ideas and not everyone gets them, but luckily Ryan totally got my wacky way … Read more

Dirt Quake 2015 T-shirt

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Dirt Quake hit the tracks of King’s Lynn once again this year for another successful go fast turn left spectacle brought to you by Sideburn Magazine. With the likes of Guy Martin and Charley Boorman taking part in the adrenaline fuelled races, the wall of death as a centre piece and moto limbo by DTRA rider Alan Birtwistle, the two day event couldn’t be anything but, fun! Having worked with Sideburn before on our collaboration t-shirt, we were delighted when asked to collaborate … Read more

ODFU x Zaeta

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We are proud to introduce our latest collaboration t-shirt with the wonderful and inspiring Zaeta Motorcycles. Founded by Paolo Chaia in 2008, Zaeta is a relatively new Italian motorcycle company using a combination of performance, technology and tradition to create a dirt tracker that’s 100% Italian. And with Joonas Kylmakorpi (4 times World Champion in Speedway Long Track) racing Zaeta, they’re already making a name for themselves within the dirt track scene. “As a stirring of the soul, Zaeta was born … Read more

The Bike Shed 2015

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Last weekend we took our annual trip to London for the ever growing Bike Shed event. Held at the stunning Tobacco Dock, this event showcases some of the best custom motorcycles and moto-gear around. Luckily the Bike Shed crew appreciate our work enough they invited us back for our third appearance. It was a tiresome 8 hour long journey after picking up the Osprey from OEM on the way, but we got there in the end. We arrived at the … Read more